WAVEZ

Brand development and bespoke product for Wavez Cannabis, positioning the company as a lifestyle house rather than a dispensary brand.

THE STORY

Wavez wanted to step outside the conventions of its category and be read as a lifestyle house.

We developed the brand and its product together: custom apparel, accessories and branded packaging with original artwork and premium finishing, alongside the art direction and campaign around them.

Realised end to end, from identity to delivered goods.

Wavez wanted to step outside the conventions of its category and be read as a lifestyle house.

We developed the brand and its product together: custom apparel, accessories and branded packaging with original artwork and premium finishing, alongside the art direction and campaign around them.

Realised end to end, from identity to delivered goods.

SCOPE

Identity, apparel, accessories, branded packaging, campaign

SERVICE

Custom Product Development

CLIENT

WAVEZ

YEAR

2022