Diamond Cross Ranch wanted its western heritage translated into refined, modern product for a brand rooted in Jackson Hole, Wyoming.

We designed the range from original patterns with materials and construction faithful to the tradition: riding jackets, flannel shirts, a fleece jacket, overalls, a rain slicker, distressed caps and backpacks.

The relationship runs as a managed program, 23 projects and 3,695 units to date, covering development, the branded storefront, inventory and fulfillment.